Yan’an Shengqing Nanwang Culture and Creativity Co., Ltd., located in Zhidan County of Yan’an—the hometown of General Liu Zhidan, was established in 1999 with a registered capital of RMB 22 million, covering an area of 46,667㎡ and having total assets of RMB 100 million. The company produces 10,000 tons of millet wine and 1,000 tons of millet liquor. Its products are sold to Shaanxi, Gansu, Ningxia, Inner Mongolia, Liaoning, Beijing, Shanghai, Tianjin, Shenzhen, Changsha, Shijiazhuang, Singapore, Japan and Taiwan, etc., with an annual sales revenue of RMB 200 million. The company is the largest millet wine R & D, production and sales enterprise in China with 220 employees, including 3 senior rice wine making engineers and 40 winery technicians.
The company has won many honors as “Excellent Private Enterprise in Shaanxi”, “Provincial Leading Enterprise in Agricultural Industrialization” and “Provincial Enterprise of Good Credit”. In 2011, “ShengqingNanwang” millet wine was listed by Shaanxi Province into the directory of “Provincial Intangible Cultural Heritage”.